Badges can be a valuable tool for businesses and professionals looking to enhance their LinkedIn profiles and build their network. You can use badges on LinkedIn to showcase your skills or simply add some personality to your profile. Plus, they are great at making you stand out from the competition and attracting new connections.
By understanding the different types of LinkedIn badges and how to utilize their potential, you can create a more powerful presence. There are, however, a variety of badges available, and each has a specific purpose, so before you start using them, it’s good to know what they are and how to add them to your website or profile.
What Is a LinkedIn Badge?
A LinkedIn badge is a visual representation of your profile. You may make it from your LinkedIn account and then include a special code on your website or blog so that visitors can see it and click to visit your LinkedIn profile. This way, you can benefit from a more highly ranked website and attract more followers.
You can add a LinkedIn badge to your website, email signature, or resume. It’s a quick way for others to see that you have something interesting to offer on your profile. However, before you start promoting your personal profile or company with a badge, you need to ensure there is something worth looking at. So, the first thing you'd need to do is check if all your profile sections have been filled out and whether you would like to add some of your latest accomplishments or past projects to make them more attractive.
If, for any reason, you want to show only some parts of your profile or make it visible to members of the professional social network only, know that there are options such as creating a custom URL or using LinkedIn private mode.
LinkedIn Profile Badge
This is the most common type of LinkedIn badge, and you can use it to showcase your personal profile or your company’s LinkedIn page. This way, whenever someone visits your website or blog, they can be directed to the designated LinkedIn page just by clicking the badge. But how do you add a LinkedIn profile badge to a website or blog? Just follow these steps:
Step 1: Sign in to your LinkedIn account and go to the Profile page.
Step 2: Click on the "Edit Public Profile & URL" on the right side of your profile.
Step 3: Scroll down to the bottom of the page, go to the “Public Profile Badge” box, and then select “Create a Badge.”
Step 4: Follow the steps to add a badge to any area on the page by pasting a script code there. Then, choose the image option for your badge according to your preferred width and style. Underneath the badge option, you will see a code that you should copy.
Step 5: Next, go to where you wish to insert the badge and paste the code. Save it to check that your badge is appearing correctly.
And that's it! You can now successfully add your LinkedIn profile badge wherever needed.
LinkedIn Badge for Email
Given that over 57 million companies are listed on LinkedIn, the site is an excellent place to build relationships with potential customers or business partners. And it offers a variety of options to do it. One way is to customize your LinkedIn badge and add it to your email signature. Here’s how to add a badge to your email signature.
Step 1: In your email account, go to settings and then access signature.
Step 2: Select the option to insert an image.
Step 3: After you've selected the image and added it to your signature, select it. Click the image to add a hyperlink. In the popup, click "Change" to change where the image connects.
Step 4: Next, a box will appear asking you to add a URL. This is where you should paste the customized URL for your public LinkedIn profile.
Step 5: Once you've added the URL and saved all the changes, the badge will appear in your email signature.
Note that dimensions matter, so make sure to pick a badge that is not too big or too small so it can fit your email signature without compromising its size.
LinkedIn Certification Badge
A LinkedIn certification badge is a tool that you can use to enhance your profile on the professional networking platform, as well as build and grow your network. There are many different types of badges available, each with its own purpose and function.
To earn a LinkedIn certification badge, you must pass one or more assessments based on your area of expertise. There are a number of learning paths that you can follow to earn or add a badge on LinkedIn, each designed to help you master a specific skill set. LinkedIn learning certifications are available in a wide range of topics, including digital marketing, data visualization, various social media marketing tools, project management, and many more.
If you don’t know how to add a badge to LinkedIn, here are a few simple steps to guide you through the process:
Step 1: Go to your LinkedIn profile page and click on the "Add profile section" option.
Step 2: Click on "Recommended" and open "Add licenses & certifications."
Step 3: Next, type the name of the certification you have acquired and the issuing organization. Once you've selected the ones that are relevant to you, follow the prompts to complete the process.
Step 4: Click "Save" when you have completed the process. Note that it may take a few minutes for your badges to appear on your profile.
Other Types of LinkedIn Badges
A LinkedIn badge is not only a verified representation of skills that you have learned but also shows qualities or accomplishments that you have earned and now wish to share on your social media profiles. There are other badges on LinkedIn that will help you enhance your professional credibility and reputation.
A premium badge, for example, comes with all the additional benefits that a LinkedIn premium membership offers — including a larger image, more space for your summary, and the ability to include more skills. There is also an endorsed badge that allows you to showcase your skills and endorsements from other LinkedIn users. The directory LinkedIn badge gives people the option to search for your company in LinkedIn's directory of businesses. And finally, the recommend button is a simple way for people to recommend your company to their network.
But of course, LinkedIn is not the only platform that awards digital badges and certifications. There are other popular platforms like Google Analytics, Badgr Backpack, and Coursera from where you can earn badges. To add a badge to LinkedIn from other learning platforms, just follow the steps described for the LinkedIn certification badge.
Wrap Up
The advantages of adding a LinkedIn badge to your site or profile include improved professional reputation, greater visibility for your company or organization, and easier access to potential customers and clients. LinkedIn badges not only look great on your website but are excellent at subtly showing off your skills and accomplishments.
