Digital Strategy Agencies

Over the past few years, clients have been spending more on digital advertising. This has resulted in higher demand for consultant services and accordingly, in an increase in consultancy firms that offer to help you navigate through the world of digital marketing and uncover the full potential of your business. So many options make it hard to find the best digital strategy agency. Scroll down to discover our top choices along with the custom evaluation methodology that backs our selection. Just below it, you can find a simple guide to narrow down the choices and find the best digital strategy fit for your organization.

Company Size

Company Size

Freelancer

2-9

10-24

25-49

50-99

100-249

250+

Undisclosed

Hourly Rate

Hourly Rate

$0-$24

$25-$49

$50-$99

$100-$149

$150-$199

$200+

Undisclosed

Min. Project Size

Min. Project Size

Undisclosed

$1.000

$5.000

$10.000

$25.000

$50.000

$100.000

$500.000

15 Top Digital Strategy Agencies

Mayple

Maple is a top-rated innovative digital marketing agency that offers SMBs and startups premium and flexible digital marketing services at affordable prices. Dedicated to providing you with good marketing results, the A+ team builds custom strategies around the specific business needs. They have also designed an innovative live dashboard that gives clients full control over the campaigns and budget. See profile
Service focus

Email Marketing

Paid Search—Google & Bing Ads

Paid Social—Facebook, LinkedIn, Twitter & Pinterest Ads

Conversion Rate and Website Optimization

Key features

$ 1,000

Undisclosed

10-24

United States

SEOValley Solutions Pvt. Ltd.

Established in 2000, SEOValley has become one of the most trusted and fastest growing interactive marketing companies serving small to medium size companies worldwide. The team delivers results-oriented and affordable SEO solutions that provide a high ROI. See profile
Service focus

SEO Services

Digital Strategy

Social Media Marketing

Key features

Undisclosed

$ 0-24

100-249

India

Viral Nation Inc

Viral Nation is an award-winning influencer marketing agency that has shaped the industry landscape and continues to empower brands worldwide. The team creates viral, ROI-focused, and captivating campaigns for the likes of Twitch, Aston Martin, Victoria’s Secret, and ViewSonic. See profile
Service focus

Influencer Marketing

Creative Strategy

Social Media Management

Social Media Content Creation

Key features

$ 50,000

Undisclosed

50-99

Canada

Madison Taylor Marketing

Madison Taylor Marketing is a full-service digital marketing agency that embraces growth-driven design and account-based marketing. The team of innovative thinkers and boundary-pushers aims to deliver high-level strategy paired with enterprise-level tools and technologies to help clients accomplish their goals and improve their bottom line. See profile
Service focus

Content Marketing

Advertising

Branding

Creative

Key features

$ 5,000

$ 150-199

25-49

United States

Lounge Lizard

Founded in 1998, this team of experienced, creative, and friendly designers will produce something that looks great and also delivers results for you. Their stunning websites help clients win over customers. In fact, they’ve even facilitated the upsurge of some well-known household names. See profile
Service focus

Web Design

Web Development

Key features

$ 25,000

$ 100-149

100-249

United States

Brick Marketing

Boston based Brick Marketing offers companies in the United States results-focused Digital Marketing services: SEO, Content Marketing, Social Media, PPC, and Website Development solutions. See profile
Service focus

SEO Services

Content Marketing

Social Media Marketing

Pay Per Click/SEM

Key features

$ 5,000

$ 100-149

2-9

United States

Drummond St. Strategy

Drummond St. is a strategic agency driven by data and focused on real results. The team partners up with large and small companies and help them meet and exceed their goals, crafting strategies based on campaign research, online surveys, focus groups, user experience, and data analysis, brand management, and brand reputation. See profile
Service focus

Digital Strategy

Web Design & Development

SEO

Key features

Undisclosed

$ 100-149

2-9

United States

Marsden Marketing

A strategy-first digital consulting firm, Marsden Marketing helps clients get the most out of their marketing spend and accelerate revenue growth. They foster a collaborative culture and offer the perfect combination of data and analytics with creativity to boost engagement and drive better ROI. See profile
Service focus

Digital Strategy

Branding

Advanced Threat Protection

Key features

Undisclosed

Undisclosed

25-49

United States

Usman Group

Usman Group is a boutique digital strategy, market research, and web design firm based in Denver. The company helps organizations plan and execute successful communication and technology marketing campaigns that are not only effective and elegant but cost-effective as well. See profile
Service focus

Market Research

Digital Strategy

Web Design

Key features

$ 10,000

$ 100-149

2-9

United States

Kraftblick

Kraftblick is a strategic firm for SaaS companies and software development companies. With a strong IT background, the team knows what it takes to enhance brand awareness and visibility. They provide a custom guide with step-by-step instructions on the specific marketing activities the clients need to take along with an explanation on how to effectively implement them. See profile
Service focus

Digital Strategy

Content Marketing

Local SEO

PPC

Key features

Undisclosed

$ 50-99

25-49

United States

Revenue River

Revenue River is a forefront digital strategy company that helps companies solve complex challenges and stay ahead of the competition. The team leads clients through the digital transformation journey and equips them to become industry leaders. See profile
Service focus

Digital Strategy

Web Design

Video Production

Key features

$ 5,000

$ 150-199

25-49

United States

Constructive

Constructive is a top firm for a digital strategy based in NYC. The group of specialists collaborates with social impact organizations to develop exception strategies and designs that affect missions positively. Their strategies are derived from in-depth insight combined with creativity and technical wisdom. See profile
Service focus

Digital Strategy

Branding

Web Design

Digital Marketing

Key features

$ 50,000

$ 150-199

25-49

United States

Red Caffeine

Red Caffeine combines strategy, branding, marketing, and technology to offer first-class consultancy services and fuel meaningful impact. The outfit is well-known for addressing common issues but also unique challenges aiming to drive digital transformation and strategic growth for their clients. See profile
Service focus

Digital Strategy

Branding

Web Development

Digital Marketing

Key features

$ 10,000

Undisclosed

25-49

United States

SEMgeeks

SEMGeeks is an established digital marketing consulting firm fueled by ideas and expertise. Their goal is to deliver actionable insights that will maximize effectiveness, optimize engagement, and guarantee high ROI. Based on understanding how the clients can monetize their brand or service, SEMgeeks’ strategies help them improve their digital landscape and thrive. See profile
Service focus

Digital Strategy

Digital Marketing

Web Development

Key features

Undisclosed

Undisclosed

25-49

United States

Digitopia

Digitopia is a B Corp certified digital agency where the clients’ vision is brought to life. The dedicated strategies provide direction and strategic insights to ensure the core business aspects are unified and the brands see accelerated growth. See profile
Service focus

Digital Strategy

SEO

Content Development

Social Media

Key features

$ 1,000

$ 100-149

25-49

United States

How We Ranked Digital Strategy Agencies

Our selection is a result of meticulous research that has been conducted by our expert team. Below you can find the evaluation methodology we’ve devised and used to evaluate the companies. 

 

Service Evaluation

First, we assess the companies’ catalog of services. Some of them have a narrow focus and offer strategy and consulting only while others offer a broader scope of services and can meet all your digital needs under one roof. Regardless of the type, digital strategy consulting firms help businesses take full advantage of online advertising. Below we outline the services typically offered by the agencies and their importance for creating the best digital strategy. 

 

Digital Transformation

Digital transformation is the integration of digital technology into all business areas which changes the way you operate and deliver value to customers. Digital consultancies that offer this service drive innovation through careful planning while actively managing constant shifts in technology. They identify opportunities that help clients stay fresh and competitive.

 

Business Audit

To understand your needs, the digital strategy firm needs to learn what drives your business. They should gain insight into your organization through a set of workshops and exercises to audit your technologies, processes, and people. This data will fuel further research and recommendations and, as a result, the overall strategic growth. 

 

Market Research

Market research provides relevant data to help you solve your company’s marketing challenges. This is an integral part of the planning process. Strategies such as market segmentation and product differentiation can’t develop without thorough market research. 

 

UX Research

User experience research describes the thorough and systematic investigation of users their needs, motivations, and objectives. In our evaluation of digital consulting firms, we focused on what observational techniques, task analysis, and feedback methodologies they use, how they get those methodologies into the UX ecosystem of the clients and identify how they deliver improved UX. 

 

Customer Experience Strategy

Customer-centric strategies are proven to deliver measurable results, helping companies navigate all facets of the digital landscape. CX consulting services, therefore, are an essential part of the offering of the top digital consulting firms, enabling businesses to understand their customers better, identify common issues, and deliver a superior experience. They are also closely related to experience mapping which helps you understand the customer journey and how to connect with customers, influence their decision making, and ensure that your message reaches the right audience.

 

Competitor Analysis

Competitor analysis is a valuable practice that helps you identify your main search competitors and industry rivals. Through this research, the digital strategy agency will provide insights into their place in the industry, their ranking signals, and outreach strategies. The strategy that will come out of this research will prioritize identified and established actions with all the strengths and weaknesses of your competitors in mind. 

 

Omnichannel Strategy

An omnichannel strategy will deliver a holistic experience to benefit end-users. This approach enables connections across a variety of physical and digital channels which will give you the opportunity to live up to your brand’s promises. The agencies that offer this service have been tested for their agility in creating integrated experiences that speak directly to the end-users. 

 

Digital Planning

Digital planning is the summary of all services and it will prove crucial for potential collaboration with digital marketing companies. Once the strategy agency has accumulated all the data via the above-mentioned services, they will be able to define the target audience, creative theme, and campaign goals and plan the content and distribution channels. Another aspect of this service is the go-to-market plan which is essentially the roadmap to business growth. Such a plan should outline the next steps to be taken, making the overall strategy more focused and achievable.   

 

Inbound Marketing & Integration

Digital strategy firms apply inbound marketing by developing the right content strategy, best SEO practices, and setting up a stable content distribution process, social media plan, and more. Additionally, a solid strategy helps you integrate your digital marketing activities with other aspects of your business and into wider business goals. This is the perfect opportunity to unify the workforce and maximize the chances of success. A successful strategy will help all departments align while supporting a smooth transition and cohesive experience. 

 

Case Studies & Portfolio

After we establish that the digital strategy agency offers focused services, we look for evidence that will demonstrate they have successfully performed digital strategy tasks for real businesses. We dive deep into their case studies and portfolios to understand their approach and the steps they have taken, and evaluate the impact of their strategies. On our list, you’ll find only digital consultancies that are proven to deliver sustainable, flexible, and customizable solutions that accurately meet the clients’ needs.

 

Company’s Reputation

We don’t stop at checking the case studies and portfolios of the digital strategy agencies in question. We also examine what their past clients have to say about working with them. We check reviews on business directories, social media platforms, and Google, as well as the testimonials we can find on the companies’ official sites. 

If possible, we extend our research to talking to past clients and gather more information about the expertise of the company in question. Our goal is to uncover the strongest but also the weakest points about the digital consulting companies. We use this insight to determine the level of customer satisfaction, as well as the depth of their expertise and agility in resolving potential issues. Only the most reputable digital consultancies with a proven track record get featured on our list.  

 

Technical & Management Capabilities

Next, we delve into the technical capabilities of the agency’s team and the technology they use to execute digital strategy successfully. We assess their technology focus, workforce models, and working prototypes. We appreciate strategic agencies with a solid implementation of descriptive, explanatory, and predictive insight, digital media, cloud computing, and disruptive technologies. Using advanced technologies will boost the agency’s ability to retrieve data faster and easier, process it, and automate tasks.

Beyond using the right technologies, the company’s team needs to be able to maximize your performance. One of the must-have skills is project and program management capabilities which involve deep knowledge about how to size and scope the projects. Additionally, they should have digital security management, business analysis, and metrics knowledge.  

 

Measuring Value & Reporting

Digital marketing consulting firms should also be prepared to select KPIs you wish to measure moving forward.  We present ourselves as potential clients and talk to past customers to evaluate whether the agencies are results-driven and effectively demonstrate the value that your digital strategy is providing to your organization. We also make sure that the team can establish a reporting schedule and a clean line of communication with the clients, including channels of communication, dates of when reports will be sent, and the appointed person for communication.  

 

Online Security

Security is crucial for any business so we look for digital transformation consulting firms that take this matter seriously. We consider their staff policies and policies for storing data and dealing with customer information. Additionally, we appreciate cloud-based backup systems, as well as robust payment systems. 

 

Pricing

Our goal during the evaluation process was to find companies that provide great services for money and excellent ROI. Some of them fit right into the industry standards but some of them are pricier. We should note that, if we have listed pricey companies it’s because we’ve determined they provide great value for money. Generally, pricing per hour varies with different agencies. They start from $50 per hour and the total pricing will depend on the scope of your projects. 

 

How to Choose the Right Digital Strategy Agency for Your Organization

We’ve done the hard work to bring to you the best companies that can help you craft a stellar digital strategy. Still, to find the agency best suited to your needs you’ll have to do your part too. Below you can discover some helpful tips on how to narrow down your choice and what to consider before sealing the deal with an agency. 

 

Define Your Goals & Challenges

You can’t expect to find an agency that will meet your needs if you don’t know what those are in the first place. Analyze your business to discover the challenges and layout of your objectives. Consider whether you want to improve brand recognition, boost leads or sales, market to a new audience, grow your market share, or improve your overall presence. This will give you a solid base for working with a digital strategy agency and help you shortlist them based on whether or not they can cover your needs.

 

Consider an Agency That Specializes in Your Industry

You can benefit best from an agency with digital consultants that specialize in your industry. They will have a proven track record in resolving sector-specific issues and challenges so it might be easier for you to get on the same page and get strategies that will work well for your company. 

 

Make Sure the Agency is a Cultural Fit

The agency you choose should offer an integrated and coordinated service and takes a collaborative approach to ensure your goals are met. If possible, meet with the digital strategy consultants in person to get a better idea of the company’s ethics and values, their take on risk-taking and innovation, the personalities of the team members and how they align with yours. 

 

Decide on Budget

Outline the budget you’re willing to set aside for your digital strategy. Eliminate all firms whose pricing goes beyond what you’re comfortable spending. Carefully review the ones that are left after employing this method. Go for the digital strategy agency that can meet your needs while staying within the budget so that it doesn’t destroy your bottom line.